CASE STUDY
Designing an AI-driven waste reduction mobile app
Product design · Information architecture · User flows · Prototyping · Usability testing · Digital asset creation
2025 Android/ iOS
My Role
As part of a two-person product team, I was the sole designer and collaborated closely with the Product Owner and Developer to help shape BlendIt from early discovery through launch. Accessibility was considered throughout the process.
Scope
User research → IA & user flows → visual identity & UI design → prototyping & AI prompt design → usability testing & iteration → developer handoff & launch
The Problem
Eco-conscious people who want to reduce household waste lack an easy way to find upcycling ideas tailored to the materials they already have. Instead, relevant solutions are scattered across online sources, making the process time-consuming and difficult to navigate.
The Solution
Create a household waste reduction app that helps people find practical solutions for the materials they already have. Users can generate personalized DIY upcycling recipes and connect through a local marketplace to exchange upcycled goods and foster community engagement.
The Duration
3 months
5 sprints
What I Delivered
56+
screens
10+
graphics
UX
copy
UX
testing
UI
design
AI
prompt
Tools Used
Figma
UseBerry
ChatGPT
LottieFiles
JIRA
Adobe Suite
Discord
Google Suite
Final Screens
Lessons learned
From concept to shipped product
BlendIt ultimately didn't remain in the market, but the experience gave me something I couldn't have learned from designing a prototype in Figma alone. The opportunity to help shape a real product from an early idea through research, design, testing, collaboration, and launch.
Being part of a small two person team meant I was able to contribute across so many different areas, while seeing how those pieces directly came together in a working application.
Collaborating closely with the Product Owner taught me how design decisions evolve once they meet feedback, and the realities of building a product within tight constraints. The experience has to work for the user but the design has to be feasible and understandable for the people building it.
More than anything, BlendIt helped me grow from thinking about design as somewhat abstract to thinking about it as an adaptable system. One that has to work for both the people bringing the product to life and the people ultimately using it.
